According to the proposal, “in terms of global viewership, international draw, and attendance, The International is comparable to the NFL Superbowl, U.S. Open Golf Championship, or the Eurovision Song Contest.” Historically, the event has drawn between 50,000 and 60,000 unique visitors, Valve says. Vancouver, Seattle and Shanghai have hosted in the past, and Stockholm will host this year.

While esports have become undeniably popular, this is still a wild way to sell an esports event, so Valve is touting statistics like the claim that The International infused $7.8 million into Vancouver’s local economy in 2018. Valve promises that the event will bring an influx of visitors, create business for local suppliers and add jobs in the host city.

Valve will be answering RFP questions until March 15th, and cities have until March 31st to submit their final proposals.