<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>mcclatchy &#8211; EFR Technology Group</title>
	<atom:link href="https://www.efrtechgroup.com/category/mcclatchy/feed/" rel="self" type="application/rss+xml" />
	<link>https://www.efrtechgroup.com</link>
	<description>We maintain technology so you don't have to!</description>
	<lastBuildDate>Thu, 18 Jul 2019 17:49:00 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>
	hourly	</sy:updatePeriod>
	<sy:updateFrequency>
	1	</sy:updateFrequency>
	<generator>https://wordpress.org/?v=6.9.4</generator>

<image>
	<url>https://www.efrtechgroup.com/wp-content/uploads/2019/02/cropped-EFRTG-color-2-32x32.jpg</url>
	<title>mcclatchy &#8211; EFR Technology Group</title>
	<link>https://www.efrtechgroup.com</link>
	<width>32</width>
	<height>32</height>
</image> 
	<item>
		<title>Google’s plan to improve local news will start in Youngstown, Ohio</title>
		<link>https://www.efrtechgroup.com/tech/googles-plan-to-improve-local-news-will-start-in-youngstown-ohio/</link>
		
		<dc:creator><![CDATA[Randall]]></dc:creator>
		<pubDate>Thu, 18 Jul 2019 17:49:00 +0000</pubDate>
				<category><![CDATA[business]]></category>
		<category><![CDATA[business model]]></category>
		<category><![CDATA[compass experiment]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[google news initiative]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[local news]]></category>
		<category><![CDATA[mcclatchy]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[newspapers]]></category>
		<category><![CDATA[ohio]]></category>
		<category><![CDATA[Tech]]></category>
		<category><![CDATA[tomorrow]]></category>
		<category><![CDATA[youngstown]]></category>
		<guid isPermaLink="false">https://www.efrtechgroup.com/googles-plan-to-improve-local-news-will-start-in-youngstown-ohio/</guid>

					<description><![CDATA[[ad_1] The Compass Experiment, part of the Google News Initiative, aims to develop sustainable business models for local news organizations. It plans to launch digital platforms in three mid-sized communities, with the Youngstown site going live this fall. In addition to covering local news, Compass will test a variety of revenue models. The goal is [&#8230;]]]></description>
										<content:encoded><![CDATA[<p> [ad_1]<br />
</p>
<div>
<p>The Compass Experiment, part of the <a href="https://www.engadget.com/2018/09/12/google-journalism-free-g-suite-fake-news/">Google News Initiative</a>, aims to develop sustainable business models for local news organizations. It plans to launch digital platforms in three mid-sized communities, with the Youngstown site going live this fall. In addition to covering local news, Compass will test a variety of revenue models. The goal is to make each operation financially self-sustaining and to share lessons learned with other publications.</p>
<p>While Compass could help fill the news void in Youngstown and the two other yet-to-be-named cities, it could also serve as a model to increase local coverage across the country. According to the <a href="https://www.journalism.org/chart/sotnm-newspapers-total-estimated-circulation-for-u-s-daily-newspapers/">Pew Research Center</a>, the estimated circulation of daily newspapers in the US fell to 28.6 million in 2018, down from 48.6 million a decade earlier. And Facebook recently admitted it&#8217;s having a <a href="https://www.engadget.com/2019/03/18/facebook-local-news-availability-today-in-journalism-project/">hard time finding enough local news</a>. To make matters worse, companies are still <a href="https://www.engadget.com/2018/03/20/google-300-million-towards-fighting-fake-news/">fighting the spread of fake news</a>.</p>
</p></div>
<p>[ad_2]<br />
<br /><a href="https://www.engadget.com/2019/07/18/google-mcclatchy-compass-experiment-youngstown-ohio/">Source link </a></p>
]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>Google wants to bring local news back to underserved cities</title>
		<link>https://www.efrtechgroup.com/tech/google-wants-to-bring-local-news-back-to-underserved-cities/</link>
					<comments>https://www.efrtechgroup.com/tech/google-wants-to-bring-local-news-back-to-underserved-cities/#respond</comments>
		
		<dc:creator><![CDATA[Randall]]></dc:creator>
		<pubDate>Tue, 26 Mar 2019 19:52:00 +0000</pubDate>
				<category><![CDATA[business]]></category>
		<category><![CDATA[gear]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[google news initiative]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[mcclatchy]]></category>
		<category><![CDATA[services]]></category>
		<category><![CDATA[Tech]]></category>
		<category><![CDATA[the compass project]]></category>
		<guid isPermaLink="false">https://www.efrtechgroup.com/google-wants-to-bring-local-news-back-to-underserved-cities/</guid>

					<description><![CDATA[[ad_1] Google did not announce what communities will receive coverage as part of the Compass Experiment, and McClatchy&#8217;s landing page for the project is pretty barren at this point. What is known about the project is that it will set up digital-only news operations that will operate on multiple platforms. Google will support the effort [&#8230;]]]></description>
										<content:encoded><![CDATA[<p> [ad_1]<br />
</p>
<div>
<p>Google did not announce what communities will receive coverage as part of the Compass Experiment, and McClatchy&#8217;s <a href="https://hello.compassexperiment.com/joinus">landing page</a> for the project is pretty barren at this point. What is known about the project is that it will set up digital-only news operations that will operate on multiple platforms. Google will support the effort financially and offer technical help, but the sites will be 100 percent owned and operated by McClatchy and will retain their editorial independence. Google won&#8217;t have any direct say on the editorial efforts &#8212; though being the main source of funding for the projects will likely make it uncomfortable if the tech giant ever comes up in coverage.</p>
<p>The Compass Experiment will run for three years, with the hope that it will produce a model that other publications can copy to find success. Because of online platforms like Google and Facebook, many small markets have had their news dry up as the path to profitability has narrowed. Facebook recently revealed that it was <a href="https://www.engadget.com/2019/03/18/facebook-local-news-availability-today-in-journalism-project/">unable to find enough news services</a> in many markets to launch a feature designed to highlight local stories.</p>
<p>Google has previously launched a number of efforts to support small-scale journalism, including offering<a href="https://www.engadget.com/2018/09/12/google-journalism-free-g-suite-fake-news/"> free G-Suite licenses to news organizations</a>. It has also <a href="https://www.engadget.com/2018/03/20/google-300-million-towards-fighting-fake-news/">pledged $300 million</a> toward fighting the spread of fake news.</p>
</p></div>
<p>[ad_2]<br />
<br /><a href="https://www.engadget.com/2019/03/26/google-mcclatchy-compass-experiment/">Source link </a></p>
]]></content:encoded>
					
					<wfw:commentRss>https://www.efrtechgroup.com/tech/google-wants-to-bring-local-news-back-to-underserved-cities/feed/</wfw:commentRss>
			<slash:comments>0</slash:comments>
		
		
			</item>
	</channel>
</rss>
